Award-winning Havas Middle East creative director, writer and film director Serena Abi Aad will lead a discussion on creativity’s key role in driving Out of Home success at the World Out of Home Organization MENA Forum in Dubai from February 15-17.
Do you want to learn how brands are interacting with their changing audience in the region this Ramadan? Watch business leaders from brands and agencies come together and discuss how they engage with audiences and the evolving advertising landscape during Ramadan. Click here to book your seat!
Havas won a stream of international creative awards for its Adidas ‘liquid billboard’ on the beach at Dubai that invited Arab women to dive “beyond the sur
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
