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Saudi Industry Snapshot: Mazen Nahawi, CARMA

Oracle Study: 94 per cent of people want brands to make them smile

Transformed perception – by CARMA International

Edinburgh Business School at Heriot-Watt University Dubai establishes Industry Advisory Board

Mediabrands and Snap Inc. announce joint collaboration for a mobile video measurement initiative

Zoom Supports UAE’s 2021 Vision to Becoming a “Digital Nation”

Consumers Expect All Brands to Provide Wellness Offerings, New Ogilvy Study Finds

Research (Global Edition) – How Haircare Brands Are Breaking Through The Clutter

Research On Advertising Perception – Intensive Hair Care Category

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Page 3 of 9

THE WORK

Top 15 cinema ads of 2023

Brands Featured News The WorkDec 18, 2023

Oakley embraces diversity with new creative vision

Digital Featured Social The WorkDec 14, 2023

Luxury brand campaign reconnects with the magical tales of winter

Featured The WorkDec 13, 2023

Yas Marina goes all out for race week

Featured News The WorkDec 12, 2023

M&C Saatchi launches new campaign for Hamad International Airport

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Heinz unveils world’s first ketchup racetrack ramp

Nov 27, 2023

Sahara Centre wins 2023 MENA Shopping Centre and Retailer Awards

Nov 24, 2023

Marketing Game Changers 2023: Errol Marquis, Head of Marketing, Danube Properties

Dec 11, 2023

Twitter’s new Topics browser launches in Arabic

Mar 5, 2020

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