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German National Tourist Office to embark on a roadshow in GCC

Image by alexeyzhilki on Freepik

The German National Tourist Office (GNTO) is set to take on the Gulf region with its compelling roadshow.

From October 29 to November 2, the GNTO, along with nine esteemed partners, will embark on a journey across major Gulf cities.

The cities include Jeddah, Riyadh, Kuwait City, Doha, and Abu Dhabi.

Yamina Sofo, Director Marketing & Sales Office Gulf Countries at the German National Tourist Office, said: “Our aim is not only to introduce Germany to the local travel trade, but also to diversify our campaign offerings and share valuable knowledge with market experts.”

Ongoing campaigns such as Simply Feel Good, Historic.Modern.Germany, and Embrace German Nature will take centre stage on the roadshow, aligning their various offerings with the Gulf market’s desires.

Key stakeholders will convey essential messages to the audience.

Participating in the roadshow are two prominent local tourism offices: visitBerlin and the Munich Tourist Office.

Under the theme “Luxury Reinterpreted for You”, the Hommage Luxury Hotels Collections will present its properties tailored for GCC guests.

GNTO’s GCC roadshow promises to open doors to a world of unique travel experiences for all types of travelers.

In addition, Experience Abu Dhabi, the destination brand of the Department of Culture and Tourism – Abu Dhabi, launched its latest global campaign called ‘Can’t Wait to Winter’.

The campaign is aimed at targeting a global market including the GCC, Indian and Chinese markets.

To do this, Experience Abu Dhabi collaborated with Indian star Ranveer Singh, Chinese-American actress Liu Yifei, and the Gulf region’s comedic duo Dawood Hussein and Hasan Al Ballam.

As part of the campaign, they have launched different videos featuring the stars experiencing or visiting around Abu Dhabi, but with a twist.

The series showcases how the stars can’t wait to get to Abu Dhabi to the point where their clothes get ahead of them.