Campaign’s PR Faces to Watch 2022 – Malek Shlone, Arabic PR Executive & Social Media Maestro, SOCIATE DMCC

Campaign’s PR Faces to Watch 2022 – Malek Shlone, Arabic PR Executive & Social Media Maestro, SOCIATE DMCC

Age: 26

Rabab Hussain, Strategic Director of Communications & Agency Whisperer, SOCIATE DMCC: Malek is the agency’s energizer bunny. His go-getter attitude will surely take him to greater heights. What sets Malek apart is that he thrives on feedback – whether it is positive or constructive criticism; he takes it all in his stride and constantly aims to excel in PR. In addition, his charming personality makes it natural for the clients to like him, the media to be friends with him and his colleagues to always be on his side. He is a true PR enthusiast, and I see a great future for him.

Career highlights

I started my career as an intern before relocating to Dubai in 2021. My passion for creating positive change extended beyond the classroom. With a goal set on expanding my portfolio and diversifying my professional experience, I joined SOCIATE as the Arabic PR Executive & Social Media Maestro. With a  persevering nature and strong dedication, I work with brands across various sectors including hospitality, tech, and corporate. I aim to enrich the local communications landscape with my ever-expanding industry knowledge. Being a PRCA NextGen Arabia member, made me more interested and keen for the industry’s evolvement and success.

Guiding principles

In order to reach my set dream, I have always abided by the principle of starting from point zero, setting my fears aside, and achieving visibility whether good or bad. I connect, accept, and respect the people around me with great compassion and an open mind.

Side hustle

I am a nature lover! I love hiking, skiing, and spending time at the beach when possible. It’s my only time to kick back and relax from all the chaos around me.