Dubai Parks and Resorts and Real Madrid C.F. have partnered together to launch the first ever football-themed park, Real Madrid World.
The theme park will cater to sports fans, families and friends who will be able to experience themed attractions, immersive experiences and fan engagement opportunities, celebrating both football and basketball.
According to a Linkedin post, Dubai Holding, Dubai Parks and Resort owner, also seems to be interested in seeking out partnerships and sponsorships for the theme park.
The theme park will also include signature rollercoasters, along with interactive and virtual skill games.
At the Real Madrid World, visitors will come face to face with sports icons from different eras and will encounter some of the team’s heroic comebacks and achievements.
Apart from rides, the theme park will also feature themed food and dining, as well as retail stores featuring a collection of official Real Madrid merchandise.
A ‘world-first’ addition to Dubai Parks and Resorts, the theme park will engage sports fans, families, and children.
Dubai Parks and Resorts is the first theme park destination in the world to announce a major partnership with Real Madrid C.F.
Other collaborations
While Dubai Parks and Resorts might be collaborating with a Sports team for the first time, it is no stranger to collaborations with brands.
The theme park is also home to LEGOLAND Dubai and LEGOLAND Waterpark Dubai.
Both theme parks are products of the company’s collaboration with LEGO.
They also partnered with film distributors such as DreamWorks Animation, Columbia Pictures, Lionsgate, and The Smurfs to utilise their properties to build the theme park MOTIONGATE Dubai.
