Campaign Middle East recently covered industry movers and shakers from the advertising, marketing and creative space for our MENA Power List 2023 issue and there was a strong sense of optimism about the region’s landscape for marketers to flourish.
Ahmed Al Sahhaf, CEO, MBC Media Solutions (MMS)
Al Sahhaf has been the CEO for MMS for 3 years and guiding the company towards long-term success. His favorite hobbies are Tennis and Ballot, a popular trick card game in Saudi.
Saudi Vision 2030
Connecting with audiences in Saudi Arabia lies in embracing and being a part of the historical shift that the country is undergoing. With significant investments in sectors like entertainment, tourism, and s
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