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Tech Insanity, by UM’s Nadeem Ibrahim

By Nadeem Ibrahim, digital director at UM WW.

Escapism

The industry has tough measures to openly address mental health in the workplace.  Different regions tackle it differently, some more openly than others.  The main premise is to recognise we are all victims of some form of mental health challenge in our personal lives with the workplace being a form of escapism.  Is it really escapism?  Perhaps 10-15 years ago when digital was in its infancy.  CPM and CPC were literally the only two areas that I was expected to understand along with an ad server, but what about now?
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