Dutch dairy cooperative FrieslandCampina has appointed Buzzman as digital creative partner for its leading brand Frico cheese.
The agency will be in charge of developing a number of Frico’s online advertising campaigns for the Middle East.
Adil Ehsan, marketing manager at FreislandCampina, said: “We couldn’t be more excited to be working with Buzzman. They have demonstrated great creativity, with a real edge to their thinking. They really ‘get’ our brand and its challenges.”
Adil Zghaoui, general manager of Buzzman Middle East, said, “We are very excited to partner with Frico to take their digital communication forward”.
Frico is the newest additions to Buzzman Middle East’s roster that currently includes: P&G, HSBC, Twix, The Body Shop and most recently Henkel.
